We worked closely to deliver a new e-commerce platform. From the initial briefing and scoping, through to full site designs, back-end build and front end styling. Magento 2 was chosen as the platform to meet the clients requirements.
Everything Connected supported the client to translate their impeccable in-store experience to online, using innovative technology and editorial content. The client offered UK customers the latest eyewear collections, engaging online content and numerous flexible delivery options.
The client also required an ongoing content strategy to communicate new collections and brand news, keeping customers engaged and returning to the site. A large focus of the site is curated editorial content, including monthly stories to support new product lines. The site’s editorial pages feature a mix of imagery, video content and scroll motion animations.
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