Acquisition
Customer acquisition isn’t just about traffic — it’s about targeting the right people, with the right message, at the right moment. We help you design and deliver marketing activity that brings high-intent audiences into your funnel. From SEO and paid media to landing pages and lead capture, we combine creative, data and optimisation to drive performance you can measure.
Reach the right people — and turn attention into action.
Paid Media Strategy & Execution
We plan and manage targeted paid campaigns across search, social, display and video. From strategy and creative to setup, testing and optimisation, we focus on performance — not just impressions.
SEO Strategy & Content
We help you show up for the things your audience is searching for. From keyword strategy and content planning to technical SEO and on-page optimisation, we improve visibility, traffic and discoverability over time.
Landing Page Design & Build
We design high-performing landing pages tailored to your audience and campaign goals. Focused, fast and conversion-driven, they connect the message to the moment — and turn interest into action.
Lead Capture & Forms
We create smart lead capture strategies that balance user experience with data quality. From gated content to newsletter signups and multi-step forms, we help you gather what you need without losing momentum.
Campaign Tracking & Attribution
We set up accurate tracking, tagging and attribution to give you clear visibility on where leads come from and what’s driving performance. From Google Tag Manager to CRM integrations, we connect the dots so you can invest with confidence.
HubSpot Setup & Optimisation
We help you get the most out of HubSpot — from setup and onboarding to campaign integration and workflow automation. Whether you're new to the platform or need to streamline what’s already there, we optimise forms, landing pages, tracking and lead flows to make HubSpot a central part of your acquisition strategy.
Performance Optimisation
We don’t launch and leave. Through testing, analytics and creative iteration, we refine messaging, targeting, formats and landing pages to keep improving results — and reduce acquisition costs over time.
Related Insights
Any questions?
Do you manage media buying or just provide strategy?
We can do both. Some clients ask us to plan and manage campaigns end-to-end, while others bring us in to support strategy, creative or optimisation alongside internal or agency teams.
What platforms do you run paid campaigns on?
We work across Google Ads, Meta, LinkedIn, YouTube, programmatic and more — depending on where your audience is and what you're trying to achieve.
Can you integrate acquisition campaigns with our CRM or lead platform?
Yes — we can connect campaigns to your CRM, marketing automation or lead management tools to make sure data flows smoothly and follow-up is seamless.
"Our partnership with Everything Connected has been a game changer in enhancing our marketing capabilities. We have successfully optimised our HubSpot processes and implemented an innovative HubSpot marketing program that has empowered us to effectively generate and nurture leads, guiding them through the sales funnel and boosting conversion rates."