Through multiple acquisitions, Everything Connected has been entrusted to interpret and execute the new brand, ensuring a consistent and connected buyer journey.
“The EV market is super-competitive and witnessing exponential growth; there are thousands of new drivers entering the EV market every month, and a range of charging solutions for their cars. We needed a brand that would help us cut-through. The E-C team’s passion and energy to help us deliver a great result was fantastic. Our new identity was brought to life on our new website and the E-C team are now helping us transform every customer touchpoint, such as stickers on EV chargers and RFID card designs.”
— Simon Kendrew, Engie
Taking an agile approach to delivery, we delivered a working website that the marketing team at GeniePoint could populate with content at the end of every two-week sprint. Ultimately, we delivered the finished website in only three sprints (six weeks), having originally expected it to take eight weeks.
Our content team were also engaged to create a series of brochures and marketing collateral to extend the brand beyond the digital realm.