Canterbury Cathedral

A wedding of old and new for modern needs
What we
did
overview
Everything Connected has enjoyed a longstanding partnership with Canterbury Cathedral.
Our initial engagement was to support Canterbury Cathedral in the creation of a suite of educational assets intended for schools and tourists.

We established a distinctive style for the Cathedral’s educational outreach and applied that style to on and offline materials, from trail packs and loan boxes to an online hub for students and teachers. By connecting their existing educational programmes with an engaging and age relevant aesthetic, we were able to increase participation in the on-site experience and also increase post event traffic to the website.
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illustration

To fill out the brand and create an own-able visual language, we’ve supported with a wealth of ongoing illustration work that can be seen across all brand touchpoints.

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print

Leveraging the rich bank of illustrations, we worked to design captivating print materials to create a compelling and educational offline experience.

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website
 

As a natural progression from the physical experience, we partnered with the Canterbury Cathedral Digital and IT teams to bring their website inline with the new style and content.

Everything Connected created a neatly packaged Wordpress plugin that could be deployed on staging by the Cathedral’s in-house IT team to populate the new page templates, styles and content.

The final piece in the puzzle was the design and build of an interactive online destination, aimed at a younger audience. The objective was to bring the Pilgrims Journey to life through an animated multiple choice game. We opted for a decoupled CMS with a React front-end to allow for a quick, smooth user experience.